Zespa Wins Youku Commission for Season 3 of Stand Bai You

16/05/2020

The launch ceremony of the 3rd season of Stand Bai You, a popular chat show on Youku, was held in Beijing today. The show, co-developed and co-produced by Zespa Media, Youku and Changjiang River New Century Culture Media, will be released on Youku on 21st May.

The show sees Bai Yansong, a senior anchor and journalist from CCTV, together with a special guest, visit a different Chinese university in each episode to chat with Chinese millennial college students about the topics they are most interested in today and as they think about the future.

The launch ceremony Stand Bai You was attended by well-known TV personalities and media executives, together celebrating this “extraordinary show that inspires and encourages China's millennials to read and think”(http://www.hi.chinanews.com.cn/hnnew/2020-05-17/526479.html).

Since its debut on Youku in October 2019, Stand Bai You has proven a massive hit with viewers and critics alike. As of January 2020, the show has received 8.8 points out of 10 on China's rating site Douban, and the hashtag “Stand Bai You” on Weibo has gained 120 million views.

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